State of AI 2026 Report Is Live!

Blog

AI Insights · Timothy · January 2025

Top Health and Fitness Apps in the UK: Q4 2024 Performance

Explore the performance trends of the top health and fitness apps in the UK during Q4 2024, with insights on downloads, revenue, and active users.

Top Health and Fitness Apps in the UK: Q4 2024 Performance

The fourth quarter of 2024 saw significant activity among the leading health and fitness applications in the United Kingdom. Here’s a detailed look into the performance of the top five apps, highlighting their trends in downloads, revenue, and active users.

Strava: Run, Bike, Walk from Strava, Inc. showed a fluctuating revenue pattern, peaking at approximately $465.8K in late September and again at $464.9K by the end of December. Downloads saw a notable increase towards the end of the quarter, reaching 43.6K in the final week. Active users also spiked to nearly 4M by the end of December, marking a significant rise from earlier in the quarter.

Flo Cycle & Period Tracker by FLO HEALTH UK LIMITED experienced a consistent increase in revenue, with a peak of $322.9K in late November. Downloads steadily increased, reaching a high of 43.9K in the final week. Active users peaked at 2.2M, showing a strong engagement trend throughout the quarter.

MyFitnessPal: Calorie Counter from MyFitnessPal, Inc. had a revenue high of $354.1K at the start of the quarter, with a resurgence to $347.7K by the end. Downloads saw a dramatic rise to 47.7K in the last week of December. Active users peaked at 1.5M, indicating robust user engagement.

Runna: Running Training Plans, developed by RunBuddy, saw its revenue peak at $314K in the final week of December. Downloads reached a high of 36.4K in the same period, with active users increasing to 148.6K, reflecting a strong end-of-quarter performance.

Calorie Counter + from NutraTech Ltd showed a revenue peak of $440.7K in the last week of the year. Downloads surged to 35K, and active users reached over 500K, indicating increased user interest and engagement.

These insights are based on data from Sensor Tower, which offers further analytics for those interested in a deeper dive into app performance trends.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025